Tuesday, June 23, 2009

Sharing is Caring

I never claim to be a techie to the extreme, but every now and then I dive into the Computer Science part of me and figure something technical out. After all, unless someone shows us how to do something, we're on our own to figure it out. (Unless you hire a great Social MEdia Marketing Coach, but no shameless plugs here...heehee...)

One of the most crucial components to success on the Internet is how viral your content can become. Let's remember a basic rule of Marketing - you could be the best lil company in the world, but if nobody knows about you, then you might as well close up shop. That's where Marketing & Advertising come into play.

In today's online world, learning how to get the word out to as many people as possible is HUGE. Even more significantly, allowing users to SHARE your brilliance is even better. Work smarter, not harder, right?

I'm proud to say that today I learned how to add the "Share This" link to my websites. (Look! It's down below each of my posts now! Whoohoo!) I was reading an article on Facebook vs. Google and wanted, of course, to share the news. I clicked on the "Share This" link at the end of the article and sent it to my FB and Twitter communities.

After you "share" something, a box pops up and says, "Thanks for sharing!" and offers you the options to share on more sites. It also gives you a "Get this button" option. I clicked on that last option and went to go sign up for my new Share This account. It's an easy 3-step process and allows you to set up all of your domains with this new widget. (A "widget" by the way, is an add'l online thingie that stands on its own, but can be added to your website to add valuable content. It usually is used for viral purposes and connects to another site. For example, you can see my Twitter widget to the right of this post. It helps you get to my Twitter account by simply clicking through it.)

Have you set up your "Share This" buttons yet? If you are satisfied with simply posting to the web for your own enjoyment, don't worry about it. However, if you would love for at least one other person to spread your words through their entire online network and possibly help grow your business, then I highly suggest you sign up today!

Happy sharing!!