Brands Using Social Media Marketing

Big brands are finally starting to get it and realize the need to connect with their fans using Social Media.

Not sure if this was the most efficient way, but I was definitely impressed with their effort:

I was shopping at Bath & Body Works yesterday grabbing their awesome day-after-Christmas sales and I just had to capture their credit card machine. Check out the Fan Page advertisement in the video! Very smart, although I would have included the Facebook URL underneath.

They also ran an ad for their text messaging promotion, although I don't believe that will have an an impact at all because the screen flashes too fast to even get a chance to write down or type in a text. Besides, when people are involved in the purchase process, the last thing they are thinking about is stopping that process and whipping out their phone to go find the retailer on Facebook. Especially if there's a line! (Ummm, hello, Christmas season in a mall....)

I was lucky enough to have my sister take care of my credit card purchase while I was able to grab this quick video of the machine next to us. There was a long line and I didn't want to keep them waiting behind us. But I thought it was important to share.

Brands are becoming aware that social media is key in their Marketing efforts.

What other brands have you seen use the credit card machine to advertise?

How are YOU using Social Media Marketing? Leave comments!

@garyvee's #crushit book tour

One of my fav social media experts and all around guy who "gets it." This was taken from my iPhone at a stop on his Crush It! Book Tour. We had just spoken at a conference for women entrepreneurs the week or so before. Good to see him again and good stuff for you to hear going into the new year. For more on him, check out his site: http://www.winelibrarytv.com :0)

How To Use Twitter Lists

Trying to get organized after following more than 100 people? Tada! Twitter comes to the rescue and gives us the ability to separate and organize those really special tweeps into our own custom lists. That way you are getting more targeted responses from people. TIP: Organize people into similar "types" so that your lists become a market research too, too. Birds of a feather usually flock together.

Whether it's your client base and specific target market, or your competition, or your mentors and coaches, Twitter lists gives you the option to keep a closer and more effective eye on them.

Go to http://www.twitter.com/keri_mellott to see some lists that I've created. And if you're an amazing woman I know - let me know to add you to that list if I haven't gotten to you already!

How To Use Twitter - Basics For New Users!

Watch this video if you:

- are using Twitter for your business
- are trying to figure out how/why you can make money using Twitter by inserting links in your tweets
- are new to Twitter
- are confused about hashtags (i.e. - #in2010, #followfriday, etc)
- are totally bored but want to watch me click, talk and teach!

P.S. - Excuse my voice in the video - I think I had a cold at the time. Technology stops for no one!

P.P.S. - More free Social Media Marketing tips are found at http://www.MarketingMakesMeSmile.com :0)

A hiatus, vids and $3,000

Do you think it's true when they say: "Time flies when you're having fun?"

I can NOT believe it's been since Oct that I last blogged here, although I've been having a daily blast micro-blogging over on Twitter. Are we following each other yet? If you tweet funny, valuable or interesting tweets, please let me know how to find you there.

I've also been making quite a few videos which I'll post here and share from my YouTube profile.

Since my last post, things have been crazy!! Good crazy (mostly) and myself and my business have taken some quantum leaps on many different levels.

Marketing still makes me smile and I'm smiling more and more and clients send me great feedback and testimonials about the success they are having using Social Media Marketing strategies I teach them. My fav is hearing, "Oh my gosh - this was actually FUN!" after their first phone session with me. Love it.

Stay tuned for cool stories and spotlights showcasing some amazing stuff - like how someone brought in within a few weeks $3,000 in sales using Twitter. Yep. It's true. And you can do it, too!